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What is Virtual Roulette?
The latest round of changes, announced on Wednesday, includes 15 existing roles being terminating, and 17 new positions established. These will impact several of its units, including the Data & AI department, two business units and finance teams.
Negotiations around terminations and the newly established roles are expected to last approximately three weeks.
These internal changes form part of wider organisational shifts following Veikkaus’ May 2026 decision to establish two subsidiaries: one dedicated to exclusive operations and another for the newly competitive, licence-based market.
What is Virtual Roulette?
“We still have people who loved the coding part – solving problems with code and writing beautiful code. They’re struggling with the change. For some people an important part of their work that they genuinely loved is now gone.”
There are also strategic questions around dependence on AI providers.
Cubeia is currently heavily reliant on Claude, and Grenstad questions what could happen if AI providers raise prices or if quality changes. For now, however, Grenstad sees the uncertainty as something Cubeia can learn to manage.
What is Virtual Roulette?
As ever, I am indebted to too many people to mention, but Derek, Bill, Jasmine and every one of the Calvin Ayre team, as well as Calvin himself of course, have all shown a lot of faith in me to carry the torch and I hope I’ve done them all credit.
Finally, I really want to thank you, the reader who has kept coming back to find out what else I’m writing about each day, week, month and year. It is you to whom I write, constant reader, and if you’ve enjoyed what you’ve read, then feel free to follow me on Twitter, where a new destination will shortly be announced.
I’m as excited about my own future as the future of poker itself and while I’m changing seats, I’ll be staying at the table.